Category: Copywriting

Blogging Copywriting Marketing

Written Communication – Say It Like You Mean It

improve your written communication skills

Whether you’re blogging to express yourself, writing advertising copy, or just trying to get your point across in a business email, written communication skills are pretty much necessary in today’s world. We’ve got an interesting situation in the modern marketplace, though: Much of our communication takes place online, and therefore, much of our communication today […]

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Copywriting Marketing

Common Copywriting Mistakes that Drive Readers Mad

improve your written communication skills

Copywriting can be the difference between a booming business and a frustrating failure. Good copywriting introduces your brand to potential customers and attracts them to your doorstep (or digital doorstep if your business is web-based) eager to learn more. But poor marketing habits and too many copywriting mistakes can have the opposite effect, driving potential customers […]

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Copywriting Marketing

Make Your Blog Posts Ridiculously Effective: What Is Copywriting?

Why do you write blog posts? What’s the point of your email newsletter? We, as marketers, business owners, and hobbyists all hope to achieve something out of our writing efforts. Whether we’re designing landing pages or drafting a physical letter to send out asking for charity donations, there’s some kind of desired result. Copywriting is the […]

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