Category: Blogging

Blogging Copywriting Marketing

Written Communication – Say It Like You Mean It

improve your written communication skills

Whether you’re blogging to express yourself, writing advertising copy, or just trying to get your point across in a business email, written communication skills are pretty much necessary in today’s world. We’ve got an interesting situation in the modern marketplace, though: Much of our communication takes place online, and therefore, much of our communication today […]

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Beginners Blogging

Your First 100 Blog Followers

Cause-based marketing

Blog followers don’t happen automatically. It’s a hard truth that we bloggers learn very quickly: Just because you write something, that doesn’t mean anybody is going to read it. Even your friends and family aren’t likely to read your new blog, and you don’t necessarily want them to. As a budding blogger, you probably have […]

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Blogging Business and Entrepreneurship Marketing

Blogs Are Competitive – Here’s How To Win at Blogging

Figure out what you're worth and charge appropriate rates

The blogging world is becoming a lot more competitive, and that’s a wonderful thing. In the modern marketplace, the people who win are the people who are raising the bar – mediocre bloggers are either growing, or going away. That’s why we’re not mediocre bloggers. We’re the people who are paying attention, and we’re the […]

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Blogging Marketing

In Marketing, The Packaging Matters

Today, I stumbled across a marketing lesson that made me take a hard look at my own work habits. I was reminded that we do judge books by their covers. Then we judge them again by their contents. The packaging and the presentation of an idea matter just as much as the idea itself: Your expertise means […]

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